Sellers want a hassle-free sale at the highest price, and buyers want no surprises at the lowest price when purchasing a new home. I consistently achieve these objectives for my Clients.

I have excelled as a Northern California real estate professional since 1995. My Clients return to me again and again because I am process-oriented, skilled at negotiating and a detail nerd. I catch things other real estate agents and their customers miss, which saves my Clients lots of money.

One of my natural skills is building relationships on both sides of the table. This is because I sincerely care about people. I also shrewdly do everything possible to promote your best interests.

Details, Details, Details

German-born architect Ludwig Mies van der Rohe (1886-1969) said, "God is in the details.” This is important because most money gained in real estate transactions goes to the person who sees and assesses what others miss. My meticulous attention to detail increases your potential profits and adds safety to your real estate transactions.

My Clients buy and sell homes in Placer, El Dorado and Sacramento counties. My insight into the diverse neighborhoods and local amenities are unique because of my deep knowledge of the area, professional real estate experience, and certification as an arborist. I grew up in the San Francisco Bay Area, graduated from UC Davis, and have resided in Granite Bay since 2013.

Seller Advantage

My services give you a competitive edge to sell your home because my team connects your home’s best attributes to buyers who are willing to pay the most because they match the ideal client profile (ICP) we develop for your property.

Our strategic marketing tactics include a comparative pricing analysis, recommendations for minor improvements, staging ideas, professional photography, and sales copy inspiring buyers to visualize what a home can be for them.

Secondly, my team promotes your home to every possible active and passive buyer that meets our ideal client profile. We do reach them through Coldwell Banker®’s network real estate websites, popular social media platforms, and locally targeted, professionally designed direct-mail marketing.

Buyer Advantage

Buying a dream home today is challenging, but doable when you have a solid plan. We start by clearly defining the attributes of your dream home investment. This includes location, number of bedrooms/baths, building style, lot size, dozens of other attributes, and a realistic budget. The plan we develop to purchase your dream home prepares you to move wisely, quickly, and not overpay.

Commitment

My team is superb and helps you get the best price, whether selling or buying a home. HOWEVER, you work directly with me from start to finish. I know your name, priorities, and needs. I remember you. You are not a transaction serviced. You are a friend. Your best interests and profits are always first.